Problem
Only 25% of the firm's African Black bursary students from disadvantaged backgrounds were passing the National Board Exam (a prerequisite to becoming a trainee and an accountant). This meant the firm had to recruit up to 300% more students than they needed, simply to meet their recruitment targets.
Graduate Development Programme
The programme focused on equipping graduates with effective work readiness skills based on emotional intelligence, which transformed the graduate into an attractive employee. That resulted in a work ready talent pool. The Programme made use of a number of aids to assist in the preparation and participation in workshops. These included: Assessments; Workbooks (for each workshop); and Practical simulation games / exercises.
The workshops acted as an emotional journey and growth process for the graduate in preparation of the world of work. The programme consisted of 7 modules. Each of these modules represented a workshop theme. The workshop duration was 1.5 days per theme. A graduate completed the 7 modules over a period of 4 years, attending 2 workshops each year.
Our solution
First, we conducted human capability research which enabled us to predict, with a high degree of probability, whether a student would pass the National Board Exam.
Next, we created a program of interventions and workshops. The interventions were designed to help students handle the social and emotional pressures of university. That's Year 11 students, not university students. We were able to predict five years in advance.
The result
In only six years the National Board Exam pass rate among African Black bursary students rocketed from 25% to almost 80%.
| # of EQ workshops attended | Pass Rate | ||||
| **Total group | *Black (N=144) | *Coloured (N=33) | *Indian (N=85) | *White (N=209) | |
| None (0) workshops attended | 49% | 57% | 71% | 52% | 76% |
| Attended 6 workshops over a period of 3 years | 93% | 82% | 100% | 100% | 96% |
* Denotes students who passed the exam with a first attempt.
** Denotes first timers and repeat attempts at the exam.
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